Privacy Policy 4/6/2026
BulletPros (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit thebulletpros.com, purchase our products (including the Auto Marker and related accessories), or use the BulletPros Analytics mobile application (collectively, the “Services”). Please read this policy carefully. If you do not agree with its terms, please discontinue use of our Services.
1. Information We Collect
A. Information You Provide Directly
We collect information you voluntarily provide when you:
Create an account or place an order (name, email address, shipping address, billing address, phone number)
Contact us for customer support
Subscribe to our newsletter or marketing communications
Submit product reviews or feedback
B. Information Collected Automatically
When you visit our website, we and our service providers may automatically collect:
Device and browser type, operating system, and IP address
Pages visited, time spent on pages, referring URLs, and clickstream data
Cookie identifiers and similar tracking technologies (see Section 5)
C. Information from the BulletPros Analytics App
If you use our mobile application, we may collect:
Shooting session data you input or that is captured by the app (e.g., group size, velocity, environmental conditions)
Device identifiers and app usage analytics
In-app purchase transaction records
Shooting performance data is used solely to provide and improve the app’s analytical features and is not sold to third parties.
D. Payment Information
We do not store your full credit card or payment account information. Payment transactions are processed by third-party payment processors (such as Stripe or Shopify Payments) who maintain their own privacy and security standards.
2. How We Use Your Information
We use the information we collect to:
Process and fulfill your orders, and send order confirmations and shipping notifications
Provide customer service and respond to inquiries
Improve, personalize, and expand our website and product offerings
Send promotional communications (where you have opted in, or where permitted by law)
Analyze usage trends and measure the effectiveness of our marketing
Detect, prevent, and address fraud, security incidents, and technical issues
Comply with legal obligations
3. How We Share Your Information
We do not sell your personal information. We may share your information with:
A. Service Providers
Third-party vendors who assist with order fulfillment, payment processing, email delivery, analytics, app hosting, and customer support. These providers are contractually bound to use your data only to perform services on our behalf.
B. Shipping and Logistics Partners
Carriers and fulfillment partners receive your name and shipping address to deliver your orders.
C. Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of BulletPros, our customers, or others.
D. Business Transfers
In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
4. International Sales and Data Transfers
BulletPros ships products internationally, including to customers in the European Union and other jurisdictions. If you are located outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers and operations are located. By using our Services, you consent to this transfer. Where required by applicable law (such as GDPR), we implement appropriate safeguards for such transfers.
5. Cookies and Tracking Technologies
We use cookies, web beacons, and similar technologies to enhance your browsing experience, analyze site traffic, and deliver relevant content. You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our website.
We may use third-party analytics services (such as Google Analytics) that set their own cookies. These services help us understand how visitors use our site.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain business records, resolve disputes, and comply with our legal obligations. When data is no longer needed, we securely delete or anonymize it.
7. Your Rights and Choices
Depending on your location, you may have the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information (subject to legal exceptions)
Opt out of marketing communications at any time (use the unsubscribe link in any email or contact us directly)
Withdraw consent where our processing is based on consent
California residents may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out of sale of personal information. We do not sell personal information.
EU/EEA residents may have rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with a supervisory authority.
To exercise any of these rights, please contact us using the information in Section 11.
8. Children’s Privacy
Our Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately and we will delete it.
9. Security
We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
BulletPros
Website: thebulletpros.com
Email: reese@thebulletpros.com
Mailing Address: 8656 Huxley Rd, Salem, OH 44460
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the top of this page. We encourage you to review this policy periodically. Your continued use of our Services after any changes constitutes acceptance of the updated policy.
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